Baie-Comeau, Quebec
Design and vision plan for destination ambiance

A blue collar town founded on paper mills, Baie-Comeau commissioned Global Destinations to design the arrival experience and to conceive an enhanced visitor flow and experience in the town in anticipation of increased tourism from cruise.

Global established a brand based on the authentic ‘company town’ history and recommended that educational attractions be created for visitors. Baie-Comeau has embraced the concept and, with the improvements, has expanded its presence in the cruise industry since 2008.